Jimma Area is The Birth Place (Place of Origin ) of Coffee,Coffee Aabica L: "A sliding away move to where...?"
Biyyi Argama Bunaa, Jimmaa.
"'Wedet Shertet Shertet' ya ormaa?
Qalbiin mucucaachuun eessattii, yaa jamaa?"
In
refering to the situation which prompted him to comment on the '
...birth place of coffee...'the writer describes the moment as follows.
''I am an Ethiopian and a permanent resident of the city. I work and live here.During one of the months before the rainy season, I was at the downtown of the western part of Addis, which was away from my residence on Jimma road. As usual I visited one of the "shiro bet.' serving traditional vegeterian food for my lunch,and went on looking for a spot where to have my lunch time coffee. I am familiar with the open air, outdoor or kiosks serving traditional brew coffee for some time now. In all my visits to one after the other, what I noticed was that the history and traditions of the coffee ceremony and all that surrounding it is skewed, tagged with what seems concocted and far away from the generally accepted 'myth' i.e. the relative truth that coffee was first discovered and brewed in Jimma Area- what is now Southwestern Ethiopia.....''
This condensed, and easy to read paper argues that the recent emerging traditional posters,scripts and other written materials depicting coffee and its historical attributes with tags are ....... slowly , but surely sliding away,,,,,,,, from the acceptable truth on the origin and traditions of coffee.
''I am an Ethiopian and a permanent resident of the city. I work and live here.During one of the months before the rainy season, I was at the downtown of the western part of Addis, which was away from my residence on Jimma road. As usual I visited one of the "shiro bet.' serving traditional vegeterian food for my lunch,and went on looking for a spot where to have my lunch time coffee. I am familiar with the open air, outdoor or kiosks serving traditional brew coffee for some time now. In all my visits to one after the other, what I noticed was that the history and traditions of the coffee ceremony and all that surrounding it is skewed, tagged with what seems concocted and far away from the generally accepted 'myth' i.e. the relative truth that coffee was first discovered and brewed in Jimma Area- what is now Southwestern Ethiopia.....''
This condensed, and easy to read paper argues that the recent emerging traditional posters,scripts and other written materials depicting coffee and its historical attributes with tags are ....... slowly , but surely sliding away,,,,,,,, from the acceptable truth on the origin and traditions of coffee.
in
reference to relatively authentic sources, It reports that, If
anything to go by coffee is first discovered by the highland people of
the now Southwestern Ethiopia (OROMIA/KAFFA).It is first brewed and
served by them and distributed further away by the traders and
travelers. Besides it states that the culture of coffee production, and
traditional coffee ceremony has stood the test of time in these
area.For example the Oromia region currently produces around 2/3rd of the
total coffee production in Ethiopia.
Many
Literature reported that , in a similar move to some European religious
institutions, coffee was also banned by the
Ethiopian Orthodox Church some time before the 18th century.The clergy
were of the opinion that it was a Muslim drink. However, in
the second half of the 19th century, Ethiopian attitudes softened
towards
coffee drinking, and its consumption spread rapidly between 1880 and
1886;
according to Richard Pankhurst, "this was largely due to Emperor
Menelik,
who himself drank it, and to Abuna Matewos who did much to dispel the
belief of
the clergy that it was a Muslim drink."
Thus, the paper adds that , If coffee and its origin has to be linked to any of the monolithic religions, it is to ISLAM, and the any other traditional beliefs/ religions of those pioneering people.
It follows up by discussing the R&D potentials in terms of natural talents. It argues, these people were naturally born scientists with quests,and local knowledge.They were indeed. observers of their vicinity,experimenters and inventors. The paper refers to many sources,of which the below is one.
Anthony Watson wrote in his diary "Beans on the Bike writes as as follows:
".....In an attempt to separate reality from myth, I spoke to a number of people who said that coffee was first used by the Oromo tribes people. By way of preparation, the ground beans were mixed with butter or fat to form a ‘chewing gum’ that could be carried easily. It was then taken to help sustain them in covering long distances on foot to graze their cattle and no doubt, on the battlefield. This was the portable precursor to the Oromiya speciality – Buna Quala – arguably the world’s first ever energy drink.In many respects, I think it’s a good thing that Kaldi’s reputed discovery continues to remain shrouded in the mists of antiquity. It’s all part of the bean’s magic. Chasing ghosts? Chasing goats more like… Long live Kaldi!
The writer also discusses some of the recent comments made by individuals in the business as to their business model, and its sources. The product is on of the main aspects of the 4P's of the product mix Whatever was said,it doesn't matter as the product was first developed by these highland people in around the 9th century. Note that it was the 9th century, not 19th. They may have been talking about the distribution((Place),or Promotion,or Price model. The writer did not know. .As a result, he argues as the coffee business model mainly depends on the product, it generally owes a lot to these people and the area as the major product & process development, were the results of their ingenuity.
Thus, the paper adds that , If coffee and its origin has to be linked to any of the monolithic religions, it is to ISLAM, and the any other traditional beliefs/ religions of those pioneering people.
It follows up by discussing the R&D potentials in terms of natural talents. It argues, these people were naturally born scientists with quests,and local knowledge.They were indeed. observers of their vicinity,experimenters and inventors. The paper refers to many sources,of which the below is one.
Anthony Watson wrote in his diary "Beans on the Bike writes as as follows:
".....In an attempt to separate reality from myth, I spoke to a number of people who said that coffee was first used by the Oromo tribes people. By way of preparation, the ground beans were mixed with butter or fat to form a ‘chewing gum’ that could be carried easily. It was then taken to help sustain them in covering long distances on foot to graze their cattle and no doubt, on the battlefield. This was the portable precursor to the Oromiya speciality – Buna Quala – arguably the world’s first ever energy drink.In many respects, I think it’s a good thing that Kaldi’s reputed discovery continues to remain shrouded in the mists of antiquity. It’s all part of the bean’s magic. Chasing ghosts? Chasing goats more like… Long live Kaldi!
The writer also discusses some of the recent comments made by individuals in the business as to their business model, and its sources. The product is on of the main aspects of the 4P's of the product mix Whatever was said,it doesn't matter as the product was first developed by these highland people in around the 9th century. Note that it was the 9th century, not 19th. They may have been talking about the distribution((Place),or Promotion,or Price model. The writer did not know. .As a result, he argues as the coffee business model mainly depends on the product, it generally owes a lot to these people and the area as the major product & process development, were the results of their ingenuity.
....If that is so, can you then say that you entirely/generally copied your original business model from somewhere else? No. I don't think so
This was what I was expecting us all to see.
It is our moral and intellectual duty not to coerce with the almost universally accepted truth.
Let's keep everything where it belongs
This was what I was expecting us all to see.
It is our moral and intellectual duty not to coerce with the almost universally accepted truth.
Let's keep everything where it belongs
Please first see the following facts
and further readings
copied from en.wikipedia.org/wiki/History_of_coffee...
copied from en.wikipedia.org/wiki/History_of_coffee...
…..AND MANY MORE IN THE FOLLOW UP
REFERENCES
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